The PBA x Machine collaboration is rooted in a shared history and a passion for authentic design.
Rob Norman, once the head graphic designer at Machine, went on to build his own brand, PBA—
deeply connected to Brooklyn’s creative spirit. Years later, we came together to merge Machine's
renowned quality with PBA’s distinctive, street-inspired design language. Our goal was to create
a lifestyle brand that captures the heartbeat of Brooklyn, launching our retail vision right by the
Barclays Center. Along the way, we partnered with the Brooklyn Nets and Brooklyn’s own Angela Yee,
bringing together sport, music, and fashion into a collection that celebrates community, creativity,
and culture.